Google Nexus One Online Marketing Failure

Google is closing down the online store for its Nexus One smart phone. The move comes just four months after Google launched the touch screen Nexus One to compete with Apple’s iPhone and Research in Motion’s Blackberry.   in a strategic shift that signals the failure of its bid to market the device directly to consumers on the Web.

google-nexus-one-smart-phone

This move is an effect of marketing failure of Google’s bid to market the device directly to consumers online. It’s because we as a customer likes a hands-on experience before buying a phone.

Nexus One sales have lagged well behind the iPhone. In just 74 days, 1 million units of the original iPhone were sold, compared with about 135,000 Nexus Ones in the same time frame.

But Google Android has the potential to be the No. 1 or No. 2 player in its market, Google insisted.

Google’s Nexus One Is Here

Finally, the boss is here.Google nexus one, which has been receiving huge attention world wide, (thanks to the leaked pictures,documents and videos on the web) has been officially announced.

The phone runs on the latest Android 2.1 software.The phone is made in collaboration with the hardware support from the mobile phone manufacturer HTC.

Google Nexus one techrena exclusive

The most appealing features of the phone include:

  • A 5 Megapixel camera (With Auto-focus and LED flash)
  • Qualcomm QSD 8250 1 GHz Processor
  • 3.7-inch (diagonal) widescreen WVGA AMOLED touch screen
  • Wi-Fi (802.11b/g/n)
  • Assisted global positioning system (AGPS) receiver
  • 512MB RAM & 512MB Flash Memory
  • Audio playback up to 20 hours
  • Up to 10 hours Talk time on 2G
  • Expandable storage memory up to 32GB (4GB microSD card included)
  • Tri-color clickable trackball (with notification LED-alerts you whenever new text messages/chats/emails arrive)

Pricing: The prices are the same as we have seen in the leaked documents

$ 529 Unlocked Version Without Service (Can be used with any GSM network)

$ 179 With Two-year contract from T-Mobile

With 1 GB processor included, the phone provides much faster multitasking environment, allowing you to seamlessly switch between the various applications.Google has already made available the following popular web applications into the phone  in-built.

  • Google Maps Navigation
  • Gmail : Can access multiple Gmail accounts
  • YouTube
  • Google Voice
  • Google Talk
  • Cooliris Gallery (With 3D interface)
  • Android Market : Access to huge number of other Android applications

ORDER ONLINE:

To purchase Google HTC Nexus One online, navigate to http://www.google.com/phone

Google Nexus One Preview Video

Google Nexus one phone the going to be ‘The first biggest tech product launch from a major company’ in 2010, is scheduled to be in Android Press Conference.

Of course, we have had  lot of leaked pictures, leaked web pages and now it’s the turn of the videos.As you can easily find out, plenty of videos have been making way to video sharing sites like YouTube, Dailymotion etc. One such video (the longest possible video, I’d say) which caught my attention was this one from Dailymotion, the duration of the video is 09:59 .

The video shows a Nexus One phone(?) with French interface being explored by an enthusiast showcasing its various features:

Note: The video, however has no audio

The shorter versions of the same video are also available on YouTube.Can’t wait it till Jan 5th ?? 🙂

Google Nexus One Coming This Jan 5 (2010)

"Android Press Conference"  which is scheduled to be held on January 5, 2010 in Google’s Head Quarters, Mountain View, CA might feature the release of Google’s Nexus One phone.

The scanned copies of the innovation for this event are making rounds in the internet one.(check out a copy in this Gizmodo post)

 

 

 

The Text of the invitation:

With the launch of the first Android-powered device just over a year ago, we’ve seen how a powerful, open platform can spur mobile product innovation.And this is just the beginning of what’s possible.

Google Nexus One pic

The last line “just the beginning of what’s possible” might just give us a hint about what the Android conference is going to reveal to the world, most likely the Launch of Google Nexus One officially?

There is some leaked information about what the price of this device going to be,

Nexus One Phone Unlocked – $529.99 (Rs. 25000 INR aprrox)

Nexus One Phone + T-Mobile 2 Year Contract — $179.99

Image:Gizmodo